{"id":2299,"date":"2014-07-18T01:46:51","date_gmt":"2014-07-18T01:46:51","guid":{"rendered":"http:\/\/leomuniz.com.ar\/blog\/?p=2299"},"modified":"2025-09-04T15:50:52","modified_gmt":"2025-09-04T18:50:52","slug":"publicidad-lo-bueno-siempre-queda-bagley-150-anos","status":"publish","type":"post","link":"https:\/\/leomuniz.com.ar\/blog\/publicidad-lo-bueno-siempre-queda-bagley-150-anos\/","title":{"rendered":"Publicidad: Lo bueno siempre queda, Bagley 150 a\u00f1os"},"content":{"rendered":"<p>Publicidad en Argentina | Bagley celebra 150 a\u00f1os creyendo que los valores y las buenas cosas siempre quedan. Este es el institucional de la marca creado por Young &#038; Rubicam <strong>Buenos Aires<\/strong> y producido por Argentina Cine bajo la direcci\u00f3n de Daniel Rosenlfed.<\/p>\n<p><iframe title=\"Bagley - 150 A\u00f1os\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/YvyKiZwj8W0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>En 1862, Melville Sewell Bagley lleg\u00f3 a la Argentina, escapando de la Guerra de Secesi\u00f3n de Estados Unidos. Dos a\u00f1os m\u00e1s tarde, fund\u00f3 su primera compa\u00f1\u00eda, Bagley y lanza, Hesperidina convirtiendose en la primera marca registrada del pa\u00eds, y no s\u00f3lo eso, sino que la cl\u00e1sica bebida a base de naranjas amargas, motiv\u00f3 la creaci\u00f3n del Registro \u00danico de Marcas y Patentes, tras los incesantes reclamos de Bagley cansado de que su receta fuera copiada por doquier, convence al entonces presidente de la Naci\u00f3n Nicol\u00e1s Avellaneda para que cree este registro convirtiendose tambi\u00e9n Hesperidina en la primera f\u00f3rmula patentada de la Argentina.<\/p>\n<p>Ficha t\u00e9cnica<br \/>\nAnunciante: Bagley \/ 150 a\u00f1os<br \/>\nAgencia: Young &#038; Rubicam Buenos Aires<br \/>\nCampa\u00f1a: Lo bueno siempre queda<br \/>\nProductora: <a href=\"https:\/\/www.argentinacine.com\" target=\"_blank\" rel=\"\u201dnofollow\u201d noopener\" rel=\"nofollow\">Argentina Cine<\/a><br \/>\nDirector: Daniel Rosenlfed<br \/>\nActores: Juan Ignacio Pucci, Claram Kovacic<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Publicidad en Argentina | Bagley celebra 150 a\u00f1os creyendo que los valores y las buenas cosas siempre quedan. Este es el institucional de la marca creado por Young &#038; Rubicam Buenos Aires y producido por Argentina Cine bajo la direcci\u00f3n de Daniel Rosenlfed. En 1862, Melville Sewell Bagley lleg\u00f3 a la Argentina, escapando de la [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[25],"tags":[46,41,11,1094,1095,42,43,44,1074,45,38],"class_list":["post-2299","post","type-post","status-publish","format-standard","hentry","category-publicidad","tag--ficha-tecnica","tag-41","tag-argentina","tag-bagley","tag-bagley-150-anos","tag-bueno-aires","tag-comercial","tag-commercial","tag-institucional","tag-propaganda","tag-publicidad-2"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/leomuniz.com.ar\/blog\/wp-json\/wp\/v2\/posts\/2299","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/leomuniz.com.ar\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/leomuniz.com.ar\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/leomuniz.com.ar\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/leomuniz.com.ar\/blog\/wp-json\/wp\/v2\/comments?post=2299"}],"version-history":[{"count":5,"href":"https:\/\/leomuniz.com.ar\/blog\/wp-json\/wp\/v2\/posts\/2299\/revisions"}],"predecessor-version":[{"id":9661,"href":"https:\/\/leomuniz.com.ar\/blog\/wp-json\/wp\/v2\/posts\/2299\/revisions\/9661"}],"wp:attachment":[{"href":"https:\/\/leomuniz.com.ar\/blog\/wp-json\/wp\/v2\/media?parent=2299"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leomuniz.com.ar\/blog\/wp-json\/wp\/v2\/categories?post=2299"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/leomuniz.com.ar\/blog\/wp-json\/wp\/v2\/tags?post=2299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}